عنوان مقاله [English]
نویسنده [English]چکیده [English]
Turning to a fruitless and repetitive behavior, consumption is considered the lowest form of human activity. However, regarding the design process, identifying the nature of consumption plays a significant role in understanding and utilizing the consumerism reduction approach. On the other hand, shopping habits and changing products not needed to be
substituted make the products be more of obsolete than old or useless. This paper addresses the question of why a product is discarded. It features the authentic solutions proposed by the consumerism reduction approach.
The results demonstrate the existence of two forgotten features caused by consumerism in the consumer society: human great ability of sublime activity and the obsolescence process in consumption.